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Topic Notes · Easy summaries with diagrams
Chapter 12 — Chapter 12 — Entrepreneurship in the Digital Age
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📘Easy summary
The word entrepreneur comes from the French entreprendre — 'to undertake'. Entrepreneurship: process of starting a new business or organization, taking risks to create value. Traits: innovation, risk-taking, creativity, vision, persistence, leadership, problem-solving. Importance: creates jobs, drives economic growth and innovation, increases competition and exports, solves social problems (e.g., Pakistani startups like Careem, Daraz, Bykea, Sehat Kahani).
⭐Key points
- Entreprendre = to undertake.
🔬Diagram
🌿Real-life example
Bykea: bike taxis/delivery for Pakistani cities.
💡Exam tip
- Traits: innovation, not risk-avoidance.
✅Quick check
1. Entrepreneurship:
2. Key trait:
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